Juniper Square Report: Rise of the Retail Investor and its Impact on the Private Markets

Whats Happening:

Juniper Square, a provider of connected fund technologies for private markets GPs, has released a report titled "Rise of the Retail Investor: Impact on the Private Markets." The report, created in collaboration with PitchBook, explores the growing influence of retail investors in private markets and how General Partners (GPs) need to adapt to meet increasing demand.

Key Moves:

• Juniper Square releases report on retail investors' impact on private markets

• Private market investments expected to double to over $60 trillion by 2032

• Retail investors could account for up to $7 trillion in new capital flow

By The Numbers:

• Private market investments to double to over $60 trillion by 2032

• Retail investors could contribute up to $7 trillion in new capital

• Over $1 trillion of assets managed through Juniper Square software

Key Quotes:

• "If GPs want to earn their piece of this $7T pie, they'll need to scale their operations and modernize their technology to meet the expectations of these overwhelmingly digitally native investors," says Alex Robinson, CEO and Co-Founder of Juniper Square.

• "At Juniper Square, we're focused on empowering our GP customers with the connected fund technologies and services they need to seize this opportunity and be better positioned to distinguish themselves in an evermore competitive fundraising environment."

Bottom Line:

The rise of retail investors in private markets presents a significant opportunity for GPs, but requires adaptation in technology and operations. Juniper Square's report highlights the need for GPs to implement modern, connected fund technologies to meet the expectations of digitally native investors and remain competitive in an evolving landscape.

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